WMSV is the noncommercial, community station on the campus of Mississippi State University. WMSV programs a Triple A Music format. We know that if you are not in the music industry, you probably have no idea what this means. It means that we play artist such as Dave Matthews, Counting Crows, Eric Clapton, The Lumineers, Imagine Dragons, Mumford & Sons, Of Monster and Men, The Killers, Muse and many others who appeal to our listening audience who range in age from 18 - 50 years old. We also have been programming Jazz and Blues on Sundays since we went on the air in 1994.
Who listens to noncommercial stations like WMSV?
According to NPR data, public radio attracts and audience distinguished by its educational level and professional success. From an underwriter's perspective, the public radio audience profile is extremely attractive, affluent and educated.
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